GEO / AEO Audit — check your site for AI search engines
30 checks in 5 blocks: JSON-LD, E-E-A-T, schema.org, llms.txt. Free — can ChatGPT, Perplexity or Gemini see your site, no sign-up
Not sure where to start with GEO? Start with a free check — the tool shows what's already on your site and what needs to be added. No agencies or technical knowledge required.
Guide: pricing, what's in the report, FAQ
Frequently asked questions about GEO/AEO audit
Can AI (ChatGPT) see my website?
Yes, but only if your site is properly prepared: structured JSON-LD markup, E-E-A-T signals (organization, contacts, author), FAQPage and HowTo schemas. SEOFetcher's free GEO/AEO audit shows exactly what's preventing AI from seeing your site.
How to check schema.org markup for free?
Enter your site URL in the field above and click 'Run Audit'. SEOFetcher will check your JSON-LD schemas and provide specific improvement recommendations — completely free, no sign-up needed.
Do I need an llms.txt file?
It is optional but useful. llms.txt is a short markdown map of key pages for language models (like robots.txt, but for AI). SEOFetcher’s free GEO / AEO audit checks whether the file exists at the site root and follows the llmstxt.org format. It does not replace JSON-LD and does not guarantee ChatGPT citations.
What is GEO optimization?
GEO (Generative Engine Optimization) is optimization for generative AI search engines: ChatGPT, Perplexity, Gemini, Google AI Overview. It includes Schema Markup, E-E-A-T signals, and structuring content so AI can cite it in its answers.
How many checks are in the GEO / AEO audit?
The SEOFetcher report covers 30 signals in 5 blocks: structured data (JSON-LD, schema.org), AEO, GEO, E-E-A-T and OpenGraph. One audit includes FAQ Schema, HowTo, llms.txt, speakable markup, social signals and other AI-visibility factors. The core audit is free and needs no sign-up.
How is GEO different from SEO?
SEO optimizes for classic search engines (Google, Bing), GEO — for generative AI answers. GEO focuses on structured data, E-E-A-T, FAQPage and HowTo schemas. Both are important and complement each other.
How to appear in Perplexity and Gemini answers?
To appear in AI search answers you need: 1) JSON-LD Organization, WebPage, FAQPage markup; 2) E-E-A-T signals — About page, contacts, author; 3) Canonical URL and lang attribute; 4) Error-free structured data. Run a free audit to check your site's status.
Where to start with GEO promotion?
Start with a GEO / AEO audit: check JSON-LD structured data, E-E-A-T signals, FAQPage and HowTo markup. These are the key factors that AI search engines use to decide whether to cite your site in answers.
How to check if AI search sees my site?
Use the AI Visibility Check feature in SEOFetcher — it queries real paid AI with live search and checks whether your site is mentioned in your niche. Free tools (ChatGPT free tier) don't have 2026 data, so they can give false results.
Is an AEO audit necessary if I already have SEO optimization?
Yes. Classic SEO and AEO / GEO solve different tasks. SEO improves ranking in regular search. AEO / GEO ensures your site appears in AI answer blocks, voice assistants and featured snippets. A site can be well optimized for SEO but completely invisible to AI.
Can I download the GEO audit PDF for free?
Yes. The on-site audit needs no sign-up. The GEO audit PDF is free, no sign-up. A watermark-free PPTX deck is separate and costs tokens.
How the GEO AEO site audit works
The SEOFetcher online service analyzes the site you enter and returns a report with structured information on how technically ready the site is for AI systems. The audit explains in plain language the tags and markup your site needs.
SEOFetcher helps answer questions such as:
- Can AI see my site?
- How to check schema.org markup for free
- A markup validator for AI
Who GEO/AEO audit is for
The SEOFetcher web tool with GEO / AEO site audit is for entrepreneurs, online stores, content sites, marketers, admins, managers, and small and medium businesses that need instant insight into technical site health and detailed markup and tags for AI visibility.
Diagnostics and SXO — pricing
The GEO / AEO audit and SXO diagnostics are on the free plan. The paid plan is token packs for AI features on top of that audit.
| What's included | Free plan | Paid plan |
|---|---|---|
| 30-point diagnostics: GEO, AEO, SXO, E-E-A-T, JSON-LD, Schema.org, OpenGraph and Social, llms.txt, speakable markup, FAQ Schema | Yes: full expert GEO / AEO audit, SEO meta analysis, tag generator — no sign-up | Already on the free plan — not charged separately |
| AI Visibility Check — live status in AI search | No | Yes, with tokens: whether ChatGPT, Perplexity or Gemini mention the site in its niche |
| Report download | PDF free, no sign-up | PDF plus a client-ready PPTX with no watermark — 14 tokens (about 140 ₽) |
| Price | 0 | Tokens from 99 ₽, they do not expire |
In addition to GEO/AEO, check your site's classic meta tags in the SEO Analysis section, or generate new tags with the AI SEO generator.
What the report checks: 5 blocks, 30 points
Structured data:
JSON-LD markup presence
Schema types: Organization, WebSite, WebPage, FAQPage
Organization / LocalBusiness schema
WebPage / WebSite schema
Article / BlogPosting schema
Microdata markup.
AEO — Answer Engine Optimization:
FAQ Schema (FAQPage)
HowTo Schema
Speakable markup
Question-style headings (Q&A content)
Breadcrumb Schema.
GEO — Generative Engine Optimization:
Brand name in schema
Logo in schema
Site URL in schema
Social profiles (sameAs)
Canonical URL
Page language (lang)
llms.txt — a map of key pages for language models.
E-E-A-T — Experience, Expertise, Authoritativeness, Trust:
Author information
Publication / update dates (datePublished and dateModified)
“About us” / About page
Contact page
Privacy policy
External links / citations.
OpenGraph and social signals:
og:title — SEOFetcher — SEO, GEO and AEO site audit online
og:description — Check your SEO, GEO and AEO for free.
og:description is present
og:image — preview image for social networks and AI
og:type — website
Twitter Card: summary_large_image
Audit pricing comparison across the web
Agency
From 30 000 ₽/mo, contract, 1–3 months to first results. Good if you need a full turnkey cycle.
On your own — SEOFetcher
Free audit → understand what's wrong → fix it yourself or hire a specialist for specific tasks. SEOFetcher is for this path.
GEO promotion starts with an audit
GEO (Generative Engine Optimization) is website optimization for AI search engines: ChatGPT, Perplexity, Gemini, Yandex AI. Unlike classic SEO, GEO focuses on how AI interprets your content — primarily through structured data, E-E-A-T signals and semantic markup.
Official documentation: Google Search Central (structured data), Schema.org, W3C JSON-LD 1.1, Bing Webmaster (crawlers).
AI search promotion checklist 2026
- JSON-LD Schema Markup (Organization, FAQPage, HowTo, Article)
- E-E-A-T signals: author, date, sources
- FAQPage markup for key questions in your niche
- OpenGraph and Twitter Cards for social signals
- Canonical URL and unique content without duplicates
- llms.txt map of key pages for language models
- Site loading speed under 3 seconds
- Mobile version quality